Awareness Week case study
End of life care and funeral organisations join forces for an attention-grabbing event in Birmingham.
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As part of the 2018 Hospice UK Conference, we presented the Innovation in Dying Matters award. We had over 20 entries, all of them very creative, and it was hard to choose a winner.
Listed below are a selection of the entries, in no particular order. If you're looking for ideas for any Dying Matters event, have a look at these and get your inspiration up and running.
The Art of Stimulating Conversation Project – which began in January of this year – aimed to generate discussions among members of the public about illness, death and dying using the arts to break down barriers in a sensitive way. The project, led by East Lancashire Hospice, involved high schools, sixth form colleges and the university centre in Blackburn.
St Benedict’s Hospice & Centre for Specialist Palliative Care has been strongly committed to the Dying Matters campaign since 2009 and each year has grown its ideas to promote the national awareness-raising week and reach out to more people. In 2018 the hospice decided to make much greater use of digital and explore new, more creative ways to engage the local community in-keeping with the campaign’s theme “what can you do” – focused on their local community.
During Dying Matters Awareness week in May this year, Bolton Hospice hosted a free course aimed at staff in local schools and nurseries called Supporting Families & Children through Loss, Grief & Bereavement.
Hospice at Home West Cumbria (HHWC) describes itself as a small “hospice without walls” covering a large rural catchment area. It created the event “Sing for Your Local Hospice’ which was aimed at people across West Cumbria and invited them to join them singing “Circle of Life’ – either as part of a hospice choir, in their home or in the community.
St Wilfrid’s Hospice wanted to get people talking about death and dying in a relaxed, friendly environment and on their own terms. They had four different beer mats designed: each mat had a question on one side and a fact or statistic on the other side. Hospice staff took the beer mats out to local pubs and bars where they left them placed on tables and bars. The beer mats included a QR code that linked to a page on the hospice’s website for those who were interested in learning more about Dying Matters Awareness Week.
Creating a Compassionate City for end of life is a project led by St Luke’s Hospice in Plymouth. The concept for the project originated in May at a conference hosted by St Luke’s Hospice titled ‘Plymouth a Compassionate City: What can you do?’ A mandate was produced for the City to implement the End Of Life Compassionate City Charter, and Gail Wilson and the community development team at St Luke’s Hospice helped to create a City EOL Network to deliver the Charter’s aims. There are now over 74 network members from a wide range of organisations in the arts, the NHS, schools, solicitors, councils, care homes, churches, charities and the University.
Awareness Week features
Dying Matters presentation
Spread the word about the importance of talking and planning for the end of life with the Dying Matters presentation.
Support Awareness Week
Top tips and ideas for supporting our annual Awareness Week.
Find out what is happening during Awareness Week and get some ideas to host an event yourself!